Laundry Detergent Commercial

LAUNDRY DETERGENT COMMERCIAL
Written by Annie Wallick

A TWENTY-SOMETHING GIRL WALKS INTO HER BEDROOM, SEES HER BABY BLANKET, PICKS IT UP, SMELLS IT, RECOILS

GIRL:
Oh my! This reeks! I should really wash it!

CUT TO A LAUNDRY ROOM

GIRL (cont'd):
But that to use? This is a treasured childhood artifact!

A GIANT BEAR (a la 'Snuggles the bear') APPEARS SUDDENLY, STARTLING THE GIRL, WHO JUMPS WHEN SHE SEES HIM

GIRL (cont'd):

Jesus! Who the hell are you?!

CUDDLES:
Why, I'm Cuddles the bear! The spokesperson for Summer's Eve Laundry Detergent! I'm here to convince you to try Summer's Eve Laundry Detergent!

GIRL:

Uh...

CUDDLES SNATCHES THE GIRL'S BLANKET

CUDDLES:
We'll get this stinky piece of filth cleaned up in no time!

GIRL:

Well, uh, OK...

CUT TO A PAIR OF HANDS HOLDING FLOWERS, OR SOME OTHER GIRLY, LAUNDRY COMMERCIAL-TYPE IMAGE, SHOWN OVER CUDDLES'S VOICE

CUDDLES (V.O.):
Summer's Eve smells as sweet as a summer rose...

GIRL (V.O.):

I don't really like the scent of rose-

CUDDLES (V.O.):
It's as gentle as an autumn breeze, and won't fade your clothing and precious linens.

GIRL (V.O.):

How'd you get into my house, anyway?

CUT BACK TO LAUNDRY ROOM. THE DRYER BUZZES. CUDDLES OPENS IT AND PULLS OUT THE BLANKET

CUDDLES:
All done! Have a look and smell of what Summer's Eve-uh oh.

THE BLANKET IS TORN INTO PIECES

GIRL:

'Uh-oh'? What is 'uh-oh'?

SHE SEES HER BLANKET AND SCREAMS

GIRL (cont'd):

Oh my god! Binky!!

THE GIRL GRABS THE TATTERED PIECES OF HER BLANKET FROM CUDDLES, ONE BY ONE

CUDDLES:
Well, um...just smell that summer fresh breezy...um, intoxicating...scent...it smells nice!!

GIRL (in tears):

Binky...

CUT TO CU OF LAUNDRY DETERGENT BOX, CUDDLES AND GIRL BLURRY IN THE BACKGROUND. TAG LINE FLASHED ON SCREEN AS CUDDLES SAYS IT:

CUDDLES (V.O.):
Summer's Eve Laundry Detergent-smells great, but you probably shouldn't use it on your favorite binky.

*POSSIBLE ADDED LINE TO THROW ON THE VERY END:

GIRL (sniffling):

It smells like raspberries...

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